About us – Veloconnect and DiBike

Veloconnect is the industry standard for digital data exchange in the bicycle industry.
It is supported and further developed by the DiBike Digitize Bike Business Group- together with partners from industry, retail, e-commerce, system providers and associations.

Our Committees

Brand & Supplier Board

The Brand & Supplier Board brings together manufacturers, suppliers and distributors. The aim is to improve data quality, design processes digitally and actively support the further development of Veloconnect.

  • Members: all DiBike brand & supplier partners
  • Topics: Product data, ordering processes, new use cases (e.g. warranty, leasing, DPP)

Veloconnect Committee

The expert forum for the further technical development of Veloconnect. System providers, service providers and DiBike work closely together here.

  • Tasks: technical roadmap, prioritization of development steps, definition of standards
  • Members: selected tech partners and experts from the industry, DiBike – interested guests are very welcome

Role of the associations

Veloconnect is operated by DiBike - an initiative of VSF and ZIV - Die Fahrradindustrie, which bundle the interests of the bicycle industry. Both associations are shareholders of DiBike and ensure neutrality and industry involvement. At the same time, all other associations and dealer organizations are invited to actively participate - via the DiBike partnerships, the open committees or through a strategic involvement in DiBike.

Short history

The beginnings of Veloconnect date back to the early 2000s. The first individual interfaces - from Wiener Bike Parts, for example - made it clear how much effort was involved for everyone involved. At the end of 2003, Thomas Schwerdtner (Zentralrad Fürth) introduced the idea of a standardized interface to the industry, supported by VSF. Soon afterwards, Dr. Ludwig Balke drew up the first specifications.

In 2005, von Trotha GmbH was the first supplier to use Veloconnect productively - a breakthrough that made the advantages of standardized processes visible. This paved the way for the establishment of an industry standard.

In 2017, forward-thinking suppliers - including BICO, Hartje, Paul Lange and SKS - initiated the "Veloconnect Round Table" together with the VSF. The driving force was Dirk Sexauer, then Co-Managing Director of VSF, who presented a concept for the further development and financing of Veloconnect. This committee enabled the next big step in the establishment of the standard.

In 2018, a separate expert committee was formed from among the merchandise management providers, which continues to support further development to this day.

Today, almost all common merchandise management systems in the industry and over 120 suppliers support Veloconnect. With the founding of DiBike in 2025, further development was transferred to a joint, stable structure - supported by the entire industry.

Contact us

Questions about Veloconnect or interested in a partnership?

DiBike Digitize Bike Business Group GmbH & Co. KG
Reinhardtstraße 7, 10117 Berlin, Germany

e-mail: kontakt@dibike.org
phone: +49 30 439735779
dibike.org/partnerships ↗

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